'They're Real' boasts length, volume, and lift. I agree that it does give length and volume but I'm not sure about the lift. Then again, no mascara in the world can give my lashes any lift, haha.
What I really like about this mascara that it has a dry consistency, which works well for asian lashes. It does hold the curl for some time, but I'd say that if you want it to last all day, always apply a base beforehand. The synthetic wand gives a really precise and consistent application. The custom-domed tip is supposed to be for applying product onto your corner lashes, but I find that all the product collects on the tip so it applies too thick.
I usually apply 1 coat on a normal day but 2 coats looks great as well. It can get clumpy, but you'd really have to go crazy with the application for that to happen.
Here are some before/after photos (with curled lashes)
£18.50 from Boots or buy from the Benefit site
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